AB
OUT
me
Good creatives are good gif selectors. Great creatives are good gif makers.
My name is Xavi Ocaña. I'm an Art Director and a work addict.*
If you want to know more about my addiction you can email me,
check my resume, or stalk me on social media.
*According to the One Show Young Ones 2020, I'm also the world's no. 8 creative. According to Spotify, I'm Britney's no. 1 fan.
experience
VMLY&R Commerce - Art Director (present)
Saatchi & Saatchi NY - Art Director
AKQA Tokyo - Art Director
McCann Madrid - Art Director
awards
2022
Cannes Lion / Silver - 'Cycle for Freeda'
2021
Gerety Awards / Gold - 'Cycle for Freeda'
ADC / Silver - 'Too Sexy For UK'
Golden Award of Montreux / Shortlist - 'Too Sexy For UK'
Golden Award of Montreux / Shortlist - 'Brick The Law'
2020
D&Ad / Future Impact Award - 'Penguin: Naked Books'
The One Club Young Ones / Gold - 'Vans: Off the Road'
The One Club Young Ones / Gold - 'The North Face: Wherever. Together'
Clio Sport / Silver - 'Vans: Off the Road'
Clio Sport / Bronze - 'The North Face: Wherever. Together'
ADC / Merit - 'Wellnex by Durex'
Mexican Creative Circle / Gold - 'Huawei: 8 Second Film Festival'
Mexican Creative Circle / Glass - 'The Sounds of Domestic Violence'
Argentinian Creative Circle 'Diente' / Merit - 'Vans: Off the Road'
Golden Award of Montreux / Shortlist - 'The North Face: Wherever Together'
Ad Stars / Shortlist (Integrated Gender Equality) - 'Too Sexy for UK'
Ad Stars / Shortlist (PSA Gender Equality) - 'Too Sexy for UK'
2019
It Hurts Us All / Gold - 'The Sounds of Domestic Violence'
Atresmedia / Zero Tolerance Award - 'The Sounds of Domestic Violence'
El Sol Festival / Shortlist - '8 Seconds Film Festival'
Mexican Creative Circle / Shortlist (mobile) - 'BBVA, League of Fanatics'
Mexican Creative Circle / Shortlist (digital, social & technology) - 'BBVA, League of Fanatics'
Mexican Creative Circle / Shortlist - 'Reimagine by Google'
AMPARO / Silver - 'The Coolest Song'
2018
Effie's / Silver - 'Every Step Matters'
El Ojo Festival / Bronze - 'League of Latin Creatives'
El Ojo Festival / Shortlist - 'LS Market'
AMAPRO / Gold - 'BBVA, League of Fanatics'
Caracol de Plata / Shortlist - 'The Epicenter of Corruption'
Caracol de Plata / Shortlist - 'Construption'